The Teamo.ru company, a dating service for meaningful relationship, carried another round of investment - this time from the UMJ venture capital fund (Russia), administered by the United Managers Japan, Inc. (Japan). Taking into account the startup investment the total amount of money invested in Teamo.ru, amounted more than $ 2 M. Previously UMJ (Russia) already invested money in nine Russian companies from the TMT sector (telecommunications, media, technology), at their initial stage of development.
Teamo.ru is one of the Fast Lane Ventures’ startups, a leading Russian company in the development of innovative Internet businesses. The resulting investment will be spent on improving and developing services, as well as a new marketing campaign that will seek to attract users and increase brand awareness.
The portal was launched in December 2010 and became the first dating service for meaningful relationship in runet. At the moment about a million users are registered at the site, thousands of them have already found their other half, and some are already married. The main source of income is a monthly subscription.
UMJ (Russia) Managing Partner, Yusuke Otsubo said that he got interested in the Teamo.ru business for two reasons: a large potential of the online meaningful dating market in Russia and Teamo.ru leadership in this segment. We are always interested in companies that open up new promising segments. Teamo meets this criterion.
Yuri Boiko, a venture partner of Fast Lane Ventures, said that due to a new investment partner Teamo.ru gains access to international market expertise and a wide range of Japanese fund’s strategic partners.
The main audience of the service are men and women aged 25 +, residents of large cities; adults who believe that searching for a partner in life on the Internet is normal; business people, who do not have time for private life; the divorced - people whose experience is not necessarily positive, who know exactly the person they want to find; single parents who need to find not only their other halves, but also the person who would be willing to educate and to live under the same roof with someone else's child (or children).
According to Vladimir Schmidt, Teamo.ru managing director, Our secret weapon is a sincere belief that our business is needed and can actually help people. The purpose of Teamo is to provide quality service to users who are really in need of meaningful relationship, so that with our help they were able to build firm and harmonious relationship. It's not just business, it is a social mission. And we really want to implement it to the maximum!