The company Twitter has lured away the advertising director of Google Jay-Jay Hirshl. He will head subdivision of the social network on development of retail-direction. Actually he will answer for sales of advertising products to companies.
This case is not the first, when top-managers from Google move working to Twitter: for example, a year ago the social network has lured away the director of the subdivision, who was responsible for advertisement sales in Asia region.
Expecting IPO, the social network published its first financial report, from which it followed that it was unprofitable, but its earning increasingly grows thanks to advertisement profit. Mr.Hirshl will start its obligations in October, 28, and this year Twitter starts read-show.