Plug&Play Russia and Publicis Russia to promote Russian startups

Plug&Play Russia and Publicis Russia to promote Russian startupsCommunications group Publicis Russia became the exclusive partner of Plug&Play Russia in marketing and advertising. The cooperation between the two companies is aimed at increasing the level of Russian startups.

International acceleration program of Plug&Play will help Russian entrepreneurs to obtain necessary business training and understanding of the market, Publicis Russia says.

The level of our start-ups' training, compared to world examples, is not high enough - Arkady Moreinis says, the head of Plug&Play Russia. - To improve the situation, we conduct a two-month training program in Moscow prior to send our start-ups to America. We are pleased to work with Publicis Russia and see them among our partners, as only experienced industry leaders can help the projects to reach the international level.

We are pleased to become the partner of Plug&Play Russia program, - Olga Yakovleva says, the CEO of Publicis Russia. – The ability to build a communication strategy with investors correctly is one of the key elements of business development. We are confident that our training course will allow the program participants to compete not only in Russia but also in the international market.

Plug&Play is an international accelerator, founded in 2006 in California. The accelerator has trained more than 300 projects and 180 investors, the community of Plug and Play partners includes largest IT companies and is one of the largest infrastructure networks created to promote the market of startups. The first branch of Plug&Play Russia was opened in Moscow by Global Venture Alliance in autumn, 2012. Russian seed investor Arkady Moreinis became the head of P&P Russia.